every friday · for indie builders

The Indie Brief

One email. Every Friday. Built for indie builders.

✦ Join 4,200 indie builders already inside

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about the maker

Hi, I'm Sara.

I'm an indie maker who builds products in public and works from a different city every few months — Chiang Mai, Tbilisi, Mexico City, wherever the wifi holds up. I've launched things that flopped, things that quietly grew, and a few that changed everything. Every Friday I share what I'm actually learning — no polish, no sponsorships, just the raw stuff.

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what you'll get

What's inside each issue

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Curated toolsOne or two carefully-picked tools per issue — tested by me, never sponsored.
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Builder storiesReal makers, real numbers. No sanitized success theater.
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Revenue breakdownsHonest looks at what's working — and what flopped spectacularly.
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One actionable ideaA single concrete thing you can try this week. Just one.

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from the archive

Recent issues

№ 42Feb 28, 2026

How I hit $3k MRR from a Chrome extension nobody asked for

Jonas built a tiny tool in a weekend for himself. Six months later it's paying his rent in Lisbon. Here's the full, honest breakdown — including the week he almost shut it down.

№ 41Feb 21, 2026

The unsexy tools every solo builder actually uses

Forget the AI hype. This week: the unglamorous stack that keeps indie projects alive — spreadsheets, Obsidian, and one obscure automation tool nobody talks about.

№ 40Feb 14, 2026

Build in public is dead. Long live build in public.

The original spirit of building in public got hijacked by clout-chasers. Sara shares why she still does it — and how to do it without losing your mind.

free · weekly · no bs

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